Forbes May 22, 2018
John C. Goodman

For as long as I have been in the field, health economics has been dominated by the idea that the free market can’t work in health care.

Being a contrarian, I’m prepared to ask: What if the free market could work? What would it look like?

Say you need a knee replacement. You would upload your x-rays and other medical information to a secure site. Then, doctors (who have already been screened for trustworthiness, quality, and reliability) would have access to your records and they could submit bids on your care.

As with the sale of other services, three things matter in health care: price, quality and amenities. Price is probably the easiest of the three. In our imaginary free...

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