MedCity News June 27, 2019
We realized that that the old way of doing things – which was identifying a single point solution and putting that out to members – wasn’t going to work,” said Bryce Williams, Blue Shield of California’s vice president of lifestyle medicine.
In a nod to changing trends in the wellness industry, San Francisco-based insurer Blue Shield of California has built a new network meant to connect members with vetted community-based programs and digital therapeutics.
Done in partnership with Phoenix, Arizona company Solera Health, the program represents a major revamp of the insurer’s longstanding Wellvolution wellness platform that provides tools and resources to help members live healthier lives.
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