Fierce Healthcare June 29, 2022
Paige Minemyer

Banner Health has signed on with Hue Health and Flume Health to launch a new health plan built around direct primary care.

39North is named after the latitude of the region it will serve in northern Colorado, the companies announced. The self-funded, advanced primary care plan was created and run by Hue in conjunction with Banner and is “powered” by Flume’s platform, which aims to make designing and managing healthcare services less complex.

The plan will be available to all employers in northern Colorado and, in addition to Hue’s primary care services, will allow members to access Banner’s services in-network.

“There’s a huge appetite for this in the provider community, and simultaneously we were seeing a ton...

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