American Hospital Association May 23, 2023

Adhering to the adage that it’s best to learn fast and fail fast when trying to grow and innovate, both Amazon and CVS Health recently halted health care business units.

Amazon closed its Halo division, which sold fitness tracker devices that worked with a subscription service and smart phone application. Beginning Aug. 1, all Amazon Halo devices and the accompanying app no longer will function and the company will delete any remaining data from Halo devices. The closing comes after the Halo division launched in 2020.

Although no official reason for the closing was given, some market analysts believe it was due to the intense competition in this space from competitors like Apple. Linda Finkel, CEO of the health care...

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