Becker's Healthcare May 10, 2021
Katie Adams

Below is a list of 12 healthcare consumerism partnerships, acquisitions and initiatives announced in 2021.

  1. Blue Cross and Blue Shield of Kansas City tapped consumer health engagement company HealthMine Jan. 5 to develop an incentive structure for the insurer’s ACA members and offer digital health risk assessments for its ACA and Medicare Advantage business lines.
  2. The Department of Veterans Affairs launched an initiative with Fitbit Jan. 11 to provide 10,000 veterans, caregivers and VA staff with free memberships to Fitbit’s digital health services.
  3. Uber and Moderna inked a partnership Jan. 12 focused on increasing access to vaccine safety information and coordinating rides to COVID-19 vaccine appointments through the rideshare app.
  4. Google on Jan. 14 completed its acquisition of Fitbit,...

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Topics: Insurance, Patient / Consumer, Provider
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